Built to help you understand your members' minds, your donors' minds, and your partners' minds.
Making sure that you deliver value, consistently and sustainably to members, donors, and partners is crucial - especially with the increasing and diversifying demands and expectations of today’s nonprofits. Understanding why people joined your organisation, might want to join, or why they donated, will help you to understand what they value and expect from you. Meeting, or ideally exceeding their expectations and demands in turn delivers perceived value for them. They will be more likely to renew or donate again and, the holy grail, become advocates of your organization.